SEO and SEM both are in trend these days. Below are some
Advantages and disadvantages of SEO and SEM.
ADVANTAGES OF SEO
POSITIONING
Ø
High long-term profitability once we have
managed to position ourselves correctly, with constant maintenance and
optimization, it will be enough to keep us in the top positions although we
should not trust or conform. In SEO you can always improve
positions. The question is to increase every month the number of visits
reached thanks to SEO.
Ø
The contents of the web, its update and its
structure influence. Currently the most important factor that helps us
position a website is the content. If we have a web programmed in flash,
we can do little. Well yes, opt for SEM positioning and pay according to
the visits we want to achieve and create a new website. Surely one is
thinking "I know a website in flash and it is very well
positioned". It is possible, but does not worry; sooner or later
Google will penalize it and send it to infinity or beyond. There are a number
of search engine optimization Lebanon companies
Ø
Attracts qualified traffic. If we position
the web by the keywords that define our product or service, the traffic we
achieve will be of quality. Our website will respond to the search of
users, and therefore, your expectations will be met. Free Website Audit can help you lots in it
The investment is
stable and independent of the number of visits. SEO positioning is not
free
Ø
Its cost is the professional SEO fees: the cost
of your work hours and your knowledge and experience. If someone offers
you a cheap SEO, distrust. You'll see how expensive it is in the long
run. One can also find out tool for Free
Website Analysis.
at first, the cost per visit of the SEO positioning may be higher than that of the SEM, but little by little, depending on how it is positioned, this cost will decrease, being more profitable than the SEM.
Ø
Users more easily click on organic
results than on sponsored ones. Everyone says: "I never click on
Google ads", but let's not forget that it is one of Google's main sources
of funding. And this company is not small. However, it is true that the
user more easily clicks on the organic results than on the sponsored ones.
F For more information about search engine optimization Lebanon, Free Website Audit, Free Website Analysis, Free Internet Marketing, Free Digital Marketing, please visit the - Illusion Groups.
